Chanel launches its second collaboration with Pharrel Williams

COLLABORATING once again, Chanel and Pharrell Williams have teamed up to create a capsule collection, cLuxury mpiled from Ready-to-Wear and accessories. Constructed from a rainbow colour palette, the collection follows the music and personality of Pharrell with a range of bright, optimistic colours, enhancing each design.

Pharrell Williams wearing a design from his new collaboration with Chanel

Integrating elements of streetwear into the collection, classic Chanel logos are reimagined and transformed through a graffiti design. Statement streetwear pieces including bucket hats, lively sunglasses and costume jewellery also feature, sporting inventive word play, through the artist combining his name with that of the fashion house – Chanel Pharrel.

Two key pieces of the collection a long sleeve t-shirt sharing the story of a bet involving the Chanel collaboration, shared between the artist and his friend, and a rhinestone adorned robes, both available in a range of colours.

Available at the Seoul Chanel boutique from March 28, the collection will then move to other select boutiques across the world from April 25, showcasing a collection that represents the limitless designs of the Chanel fashion house.

by Lorna Tyler

431 Apgujeong-Ro, Gangnam-Gu, Seoul, Korea


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