The words “gift with purchase” are always bound to cause yelps of excitement among beauty mavens across the country. But this time, Clarins have turned the traditional concept on its head by teaming up with FEED to launch gift with purpose which aims to help children on the brink of starvation. Customers just have to purchase two Clarins products – one of which is skincare – and they won’t just receive a rather fetching mini pouch displaying the FEED logo, with five miniature versions of the brand’s classics (such as their Moisture-Rich Body Lotion or their HydraQuench Cream-Mask) but each bag will also provide 10 free school meals to impoverished children across the globe via the UN World Food Programme.
Founded by Lauren Bush and Ellen Gustafson, FEED’s aim is to fight the worldwide hunger epidemic and they hope to provide an extra one million meals to children who need them through this project with Clarins. The gift with purpose offer only lasts until October 4, so if you’re planning on investing in some new skincare for autumn, we suggest you head over to your nearest Clarins counter, pronto.
by Viola Levy
Gift with Purpose is available until October 4 at Clarins counters nationwide with the purchase of two Clarins products (one to be skincare).