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Dyson Revives Its Red Velvet and Gold Colourway for Valentine’s Day


BACK by popular demand, Dyson is reviving one of its most loved finishes, with the red velvet and gold colourway launching just in time for Valentine’s Day.

Red has long been part of the brand’s design language, used to draw the eye to key details and points of interaction. For its latest return, Dyson opts for a deeper, ceramic-touch red paired with warm metallic gold. The colour, material and finish team studied a wide range of reds, from bright and high-gloss to dark and powdery, eventually developing a shade influenced by red ochre, one of the earliest pigments used by humans.

Dyson Airwrap i.d. multi-styler

The collection spans Dyson’s most advanced beauty technology, led by the Airwrap Co-anda 2x multi-styler and dryer in the new colourway. Powered by Dyson’s fastest digital motor, it delivers quicker drying and easier styling without heat damage. The Airwrap i.d. multi-styler follows, now featuring Bluetooth connectivity that personalises styling at the touch of a button.

Completing the lineup is the Supersonic Nural hair dryer, which utilises intelligent sensors to help protect scalp health while enhancing natural shine.

Dyson Supersonic Nural hair dryer

Each device is presented in a bespoke red velvet and gold storage case, and initials can be debossed in-store, adding a personal touch for Valentine’s Day gifting.

by Felicity Carter

Prices start at £399.99 for the Supersonic Nural, £479.99 for the Airwrap i.d., and £579.99 for the Airwrap Co-anda 2x. All are available from Dyson stores and dyson.co.uk.

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