FENDI has announced that Milan will be the venue for its Men’s and Women’s SS21 Collections presentation show at the upcoming Milan Fashion Week.
Pending the development of the calendar by the National Chamber of Italian Fashion (CNMI) and following an initial idea to hold the event at its headquarters in Rome to keep contributing to the close relationship of the Maison with the city, Fendi now confirms that its fashion show will take place in Milan on Wednesday September 23, 2020.
Silvia Venturini Fendi
At such a sensitive time for the industry, the return of fashion shows represents a fundamental opportunity to enhance the excellence of Italian fashion and relaunch the entire sector. An occasion that the Roman luxury house supports, in synergy with the other brands of Made in Italy and members of the CNMI, starting from Milan, which in recent months has been hit hard and that now, also through fashion, is once again a symbol of revival for the whole country.
by Rhiannon Jenkins