MEMO Paris has teamed up with French artist Jean Jullien for a limited-edition release of its Odéon fragrance, and it launched this week. The collaboration brings Jullien’s playful illustration style to the bottle and packaging, giving the scent a visual identity that nods to Paris.
MEMO Paris x Jean Jullien
Named after the Left Bank neighbourhood, Odéon reflects a place of cinemas, theatres, cafés, and bookshops, and Jullien has translated that atmosphere into fun drawings that capture the pace of the city, from morning light to sunset skies, complete with his recurring “little narrator” character appearing on the packaging.
The fragrance opens with rose absolute and candied rose, then onto sandalwood, patchouli, and cashmeran, and settles into a base of tonka bean, amber, and musks. For MEMO Paris, the partnership continues its focus on connecting scent with art, and for Jullien, it’s another chance to sketch Paris in a different medium, turning everyday impressions of the city into something lasting.
by Felicity Carter
Memo Paris Odéon x Jean Jullien is now available, and priced at £235 for 75ml. Find it at memoparis.com.