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Miu Miu set to open a pop-up store in Harrods


MIU MIU has announced that it will unveil a brand-new pop-up store in London’s Harrods this month, inspired by the label’s vibrant SS21 show space.

Opening on February 15, the Miu Miu League Pop-Up draws on the 1950s, featuring many of the Italian label’s signature tropes; mannequins perch on spongy yellow platforms made to look like gym mats, retro colours splash the walls while flame motifs are present throughout the shop.

Miu Miu SS21

Miu Miu SS21

Miu Miu SS21

Miu Miu SS21

Housing an exclusivity adapted collection, sporty fleece varsity jackets, cropped sweatshirts, leather joggers and logo-printed baseball caps appear alongside crystal-embroidered tea dresses, Nineties-inspired lace-up shoes and the brand’s new Sassy bag, juxtaposing casualwear with the ever-desirable luxury of Miu Miu.

Miu Miu SS21

Miu Miu SS21

Miu Miu SS21

Miu Miu SS21

Miu Miu SS21

Miu Miu SS21

by Joshua Hendren

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