PRADA and Adidas Originals present the second drop of the Prada Superstar, reiterating the first expression of this partnership between the luxury-goods house and the sportswear specialist.
The iconic Superstar style is reengineered for the now, designed in a trio of new colour ways – monochrome black, white with black, and chrome silver with white.
The Prada Superstars
The second instalment of the ongoing collaboration between Prada and Adidas Originals continues to emphasise the importance of collaboration, heritage, and sport.
This fusion of two distinct, world-famous brands is strengthened by conviction and commitment to excellence. Craftsmanship is at the heart of the Prada Superstar sneaker, executed by Prada’s own footwear specialists.
The Prada Superstar in chrome silver with white
The Prada Superstar in white with black
The Prada Superstar in monochrome black
The streamlined silhouette of the adidas Originals Superstar sneaker – an inherently modern, entirely unisex design, first created in 1969 – is translated into full-grain leather. Its origins – Made in Italy – are heat-stamped into the side, a marker of superlative quality appreciated around the world, alongside the dual logos of Prada and adidas Originals, which appear together on the tongue of every pair.
The fundamental character of the Superstar remains unchanged – it is a style icon, a timeless item which does not call for redesign, but rather provokes reconsideration.
by Rhiannon Jenkins
The new Prada Superstar will launch from September 8, 2020 in Prada boutiques and adidas flagship stores worldwide, alongside selected wholesalers. The range is also available on prada.com and adidas.com