DOLCE & Gabbana is marking the 20th anniversary of its flagship fragrance, The One, with a new global campaign starring Madonna and actor Alberto Guerra.
The campaign reunites Madonna with Dolce & Gabbana, extending a creative partnership that stretches back more than 30 years. Their first collaboration dates to the early ’90s, followed by the house’s 2010 Steven Klein campaign and, most recently, a runway tribute during Milan Fashion Week last year.
Madonna and Alberto Guerra for Dolce & Gabbana The One
Alongside the campaign, Dolce&Gabbana Beauty introduces two new fragrances: The One Eau de Parfum Intense and The One for Men Parfum. A reformulated The One for Men Eau de Parfum also joins the line-up, and all three launches are available exclusively via Macy’s.
The One Eau de Parfum Intense, created by famed perfumer Quentin Bisch, deepens the original’s amber-floral character with pink peppercorn, jasmine, and a vanilla base, presented in an amber-gold glass bottle. Then, there’s The One for Men Parfum, composed by Jean-Christophe Hérault, takes a darker, spicier tone thanks to black pepper and Tarocco orange with labdanum, patchouli and tobacco, finished in an amber-toned, semi-lacquered bottle.
To finish the offering is the reformulated The One for Men Eau de Parfum, by Christine Nagel, which refines the original with adjusted dosages and ingredients, while preserving its beloved signature.
by Felicity Carter