Bulgari launches Bulgari Man Glacial Essence

THIS Autumn sees the launch of the latest Bulgari men’s fragrance in the line-up of scents from luxury Italian brand Bulgari.

Master Perfumer Alberto Morillas was brought on-board to develop Bulgari Man Glacial Essence, having previously designed their acclaimed Bulgari Man Wood Essence in summer 2018. His new brief was to develop a natural Bulgari scent that captures the spirit of adventure and excitement.


Bulgari Man Glacial Essence

The heavy glass flacon housing Man Glacial Essence is filled with an azure-coloured scent, reflecting the shades of an icy glacial landscape. This light fresh fragrance opens with an initial frosty-cold top note of juniper berry with ginger extract and geranium essence. The velvety herbaceous notes of sandalwood exude a warm heart, while the Australian cedarwood attributes to the charismatic longevity of a woody base.

The Bulgari campaign film features Nick Bateman, a nature-loving actor and model who is also a four-time world-champion martial artist. It was shot on Italy’s Cervinia Mountain, 12,000 feet above sea level by photographer Chris Kolls.


Nick Bateman for Bulgari Man Glacial Essence

The film is uniquely available as a virtual experience and is complementary to any Bulgari customer who owns an Oculus headset. The software can be downloaded to the headset to experience first-hand – bringing to life the excitement of the Bulgari Man Glacial Essence adventure.

By Amanda Bernstein

Bulgari Man Glacial Essence starts from £67 for 60ml EDP and available from here

The Oculus/Bulgari virtual experience is available to download here

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Glass Travel Editor

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