PARIS, FRANCE — Louis Vuitton’s Trunk Editions epitomise the sophistication and ease of its menswear collections, with essentials made exceptional.
The House’s second Trunk Edition, Spring/ Summer 2027, designed by Men’s Creative Director Pharrell Williams, envisions a life shaped by taste and curiosity, as suggested in a campaign starring Louis Vuitton Ambassador Callum Turner, photographed in New York City by Gregory Harris.
Callum Turner by Gregory Harris for Louis Vuitton
Close-ups, shot on film, show not only the collection’s exquisite detailing, but a balance struck between traditional refinery and modern comfort. Each piece reflects Louis Vuitton’s staunch dandyism ideals, allowing for an ultimate embodiment of self, or of a scripted character.
In a series of cinematic portraits and short films, Turner produces a dynamic narrative of a business traveller’s respite: communing over a game of chess, reading the day’s news in repose, unwinding with his dog, having midafternoon tea, perfecting a putt or taking a moment to freshen up.
In these scenes, clothing is minimally branded with VVN Louis Vuitton signature tabs, highlighting the elevated fabrics: classic shirting, slacks, and jackets replace the expected workwear references with crisp cotton silk poplin, double-face cashmere vicuña and cotton-cashmere indigo-washed denim.
by Chidozie Obasi