Dior Beauty extends Dior Addict Lip Maximizer range

IT DIDN’T take long before the Dior Addict Lip Maximizer became a cult favourite and found itself as the secret gloss behind every shiny smile. Now, reinventing this hailed product, Creative and Image Director for Dior Beauty, Peter Philips has altered the formula to be 90% natural-origin creating longer lasting shine in a wider range of colour-ways.

C031900001 Addict LIP MAXIMIZER OUVERT 23 PRINT SL F39Dior Addict Lip Maximiser 001 Pink C031900020 Addict LIP MAXIMIZER OUVERT 23 DIGITAL SL

Dior Addict Lip Maximiser 020 Mahogany

Promising triple benefits from its original launch, the hydration and long-lasting volume effect remain and increase with this new edition promising comfort all day long along with a faster plumping appearance.

Arriving in a vast 31 shades ranging from hues of the most transparent nudes and pinks to deep orange, purple and red tones, the Lip Maximizer also debuts with the option of two intensity levels – transparent and intense – along with four finishes – classic, intense, shimmer and holographic.

C031900045 Addict LIP MAXIMIZER OUVERT 23 DIGITAL SLDior Addict Lip Maximiser 045 Shimmer Hazelnut

Fronted by leading lady Anya Taylor-Joy, this loved product re-enters our make-up bags with a dazzling campaign and formula making the start to the new year one already full of shine.

by Imogen Clark 

Dior Addict Lip Maximizer is £32 – buy here