Korean beauty brand Nature Republic opens its first London store

THE LONG-awaited opening of a London brand of Korean beauty destination is now imminent with the opening of Nature Republic’s first UK store launch. London beauty fanatics will now be able to get their hands on all their best-selling hero products from Nature Republic without the hefty importation taxes and shipping fees.

Korean beauty products have been dominating the beauty scene for a while now. With strikingly positive testimonials and enviable before and after images with mesmerising application videos doing the rounds on Instagram, people from all over the world have been clamouring to get their hands on the hallowed serums and masks originating from South Korea.

Nature Republic LondonNature Republic shop front on Charing Cross Road

A global bestselling brand, Nature Republic is excited to introduce the London beauty scene to its award-winning products as part of a global expansion plan. A spokesperson said: “We could not be happier to launch Nature Republic to the UK audience. The UK is a truly progressive beauty market, with consumers armed with a lot of industry knowledge and desire to find the next big thing in beauty. We are confident the UK market will love our products inspired by nature, and their proven, effective results.”

Inside Nature Republic

The London-based store will be situated on Charing Cross Road, hosting the brands must successful products in an immersive and transportive environment. Cultivating inspiration from Mother Nature and reflecting Nature Republics core values of delivering pure, clean products for all skin concerns and budgets, customers will be welcomed into an eco-friendly oasis of beauty accentuated with plants, flowers, and a sprightly living garden wall.

Nature Republic LondonK-beauty products on sale at Nature Republic, London


Nature Republic uses 10 raw ingredients in their products- aloe vera, deep seawater, snail mucus, calendula, argan, baobab tree seed, oxygen water, shea butter, ginseng and green leaf. The natural elements harness the power of Mother Nature, delivering a simple and effective range of  products that will leave skin clear and revived. Their hero collection will include moisturising gels and creams, cleansing water, SPF, hair treatments, facial mists, makeup, face masks and eye creams.

by Zoë Delmer-Best

Nature Republic, 64-66 Charing Cross Road, London WC2H 0BT is open now