LOUIS VUITTON have launched their new LV Volt campaign. Featuring Alicia Vikander, Hugo Marchand, Sharon Alexie and XiaoXing Mao, the campaign exhibits the sleek, unisex designs of the LV Bolt jewellery line; pieces that celebrate the silhouette of the classic Louis Vuitton monogram.
Across rings, bracelets, necklaces and earrings, Francesca Amfitheatrof, Louis Vuitton’s Artistic Director for Watches and Jewellery, has abstracted the LV motif to angular shapes that embody the lightning energy of the collection’s direction.
Here, the pieces are photographed by Jean-Baptiste Mondino with similar verve: the model’s limbs aged and dynamic like the jewellery they wear. The models themselves are actors, dancers and artists: creatives fit to represent Louis Vuitton’s latest launch.
Alicia Vikander fro LV Volt
Sharon Alexie for LV Volt
Hugo Marchand for LV Volt
XiaoXing Mao for LV Volt
by Connie de Pelet
LV Volt collection available now, campaign launches worldwide in September