JUSTIN Bieber is seizing the moment. From enjoying family life with his wife Hailey Bieber and their infant son Jack, to headlining Coachella this weekend and now, with the delightfully unexpected launch of Rhode x the Biebers. It’s a good time to be a Belieber.
Justin Bieber for Rhode
Building on his wife’s beauty empire of blushes, lip liners and skin glazes, Bieber has co-designed three new products. Under his direction, the bestselling Peptide Lip Treatment has undergone a makeover, boasting a new limited-edition caramelised banana flavour and glossy brown hue.
The rejuvenating Peptide Eye Prep eye-patches also take on a banana-themed appearance, with the cooling and brightening hydrogel shapes now painted a brilliant yellow.
The Biebers x Rhode
Last but not least is one of Rhode’s most playful surprises yet, a series of Spotwear. Poised as a ‘on-the-go’ hero, Spotwear is the newest addition to the brand’s wearable skincare line, with hydrocolloid pimple stickers made to vanquish spots and look good while doing it.
Justin and Hailey Bieber for Rhode
Available in a variety of shapes — from shrooms, daisies and jelly beans — the waterproof micro-patches are clinically proven to reduce the appearance of spots, absorbing excess oil and shielding against daily stressors. Comfortable enough to sit like a ‘second-skin’ for 6-8 hours, the patches are also conveniently sweatproof — making it the perfect addition to your Coachella kit. Dropping online this Monday, the rhode x the Biebers capsule certainly sounds like something to belieb in.
by Ella O’Gorman