THE Attracta Beauty Awards (ABA26) affirmed its place as the definitive prize on the global awards circuit with a winners’ celebration at the newly opened, wellness-sanctuary-led Six Senses London. Mirroring ABA’s core philosophy of “Slow Beauty,” the ceremony was a masterclass in conscious luxury, shaped by founder Attracta Courtney’s vision. Centred on this year’s theme, Return to Beauty, the awards honoured the connection between mindful self-care and the natural world, with a sharpened focus on skin health, wellness, and regeneration.
For forward-thinking beauty brands, there is no more authentic arena to enter than the Attracta Beauty Awards. This year’s entries pushed the awards into their most global chapter yet, with submissions arriving from Australia, Italy, the USA, Ireland, Belgium, and beyond. Every entry underwent a rigorous, independent three-month evaluation by a panel of 21 of the UK’s most respected practitioners. Free from commercial influence, the judges are known for their candour, identifying the most genuinely effective formulations and treatments across every price point, proof that brilliance isn’t reserved for luxury alone.
A highlight among this year’s breakthrough categories was the discovery of the capital’s most advanced spaces and practitioners in skin health and regeneration. The awards mapped out London’s premier destinations for clinical facialists and pioneering body treatments, redefining the field. In total, 38 winners were crowned for their efficacy, biological integrity, and holistic design. Visit the official awards website to explore the full list of winners and highly commended brands of ABA26.
A Glimpse at the ABA26 Winners
The winning lineup represents the best of skincare, makeup, and wellness. Among the 38 celebrated brands, the judges spotlight these 10 pioneering winners:
1. Best Cleansing Balm
Emma Hardie Vitamin C Brilliance Cleansing Balm £52.00
What the ABA judges say: This iconic balm marries an exquisite texture and scent with truly peerless efficacy. It offers a genuinely luxurious cleansing ritual that effortlessly melts away the day, including waterproof mascara, to leave the skin beautifully radiant.
2. Best Premium Serum
Genaura Levagen + Smart Face Serum £260.00
What the ABA judges say: Grounded in masterful scientific expertise, this divine serum is a genuinely luxurious triumph that beautifully champions long-term skin barrier health.
Another standout highlight of the awards, its exquisite texture turned every application into a pure, result-driven ritual that truly delivers on its modern promises.
3. Best Rejuvenating Serum
NINI Organics Siempre Viva Marine Bio-Retinoid Rejuvenating Serum £149.00
What the ABA judges say: Elevating the nightly ritual, this gentle yet highly effective serum pairs a lovely, fluid texture with transformative efficacy. Just a few drops go an incredibly long way, working seamlessly over time to visibly refine the quality of the complexion. https://niniorganics.com/products/siempre-viva
4. Best Pioneering Regenerative Skincare
SACHI States of Skin Future Veil Firm & Repair Peptide Cream £105.00
What the ABA judges say: This beautifully executed 5-in-1 formulation is a modern masterpiece, seamlessly marrying advanced clinical science with the timeless wisdom of Ayurvedic and botanical traditions. Delivering the weightless potency of a serum with the deep nourishment of a cream, it visibly elevates skin to offer a truly pleasurable, high-performance daily ritual.
5. Excellence in Botanical Brilliance & Slow Beauty
WELEDA Skin Food Original £19.26
What the ABA Judges say: As the true pioneers of natural skincare, this iconic formula remains an absolute staple in the kits of elite global make-up artists. Universally loved and endlessly recommended, it delivers a masterclass in deep nourishment that transforms the skin with a legendary, luminous glow.
6.Excellence in Skin Health – Premium Moisturiser
THIS IS SILK Rich Silk Cream £165.00
What the ABA Judges say: An standout highlight of the awards, this exceptional moisturiser offers a beautifully rich cream that melts effortlessly into the skin with a subtle, elegant grace. Its deeply nourishing performance leaves the complexion dewy smooth, comfortable, and exquisitely hydrated.
7. Excellence in Slow Beauty – Body Moisturiser
Alta Marea LA CREMA Nourishing Body Milk £36.00
What the ABA judges say: Housed in a beautifully fun yet luxe design, this fabulous body cream delivers an exquisitely soft, deeply moisturised finish paired with a delightful scent. It offers a truly indulgent daily ritual, presenting an exceptional formulation that perfectly captures the essence of modern, elevated body care.
8. Excellence in Premium Foundation
SUQQU THE LIQUID FOUNDATION e £71.00
What the ABA judges say: Celebrating the artistry of a ‘real skin finish’, this exceptional foundation marries an inclusive shade range with a weightless, beautifully buildable texture. Infused with skin-loving ingredients, it subtly enhances the complexion over time, leaving a sophisticated dash of natural radiance rather than heavy coverage.
9. Best Styling and Curl Care
SHYNE Curl Defining Cream £13.00
What the ABA judges say: Delivering fantastic, salon-grade results across the entire spectrum of curl types, this exceptional styling cream performs with the profound nourishment of a leave-in treatment. A minimal amount goes an incredibly long way, leaving curls beautifully defined, deeply hydrated, and exquisitely soft to the touch.
10. Best Slow Beauty Daily Ritual
Parudeesa Earth natural deodorant bar £14.00
What the ABA judges say: A masterful execution of the ABA pillars, this exceptional deodorant beautifully marries high-end luxury with an uncompromising, 360-degree approach to sustainability. From its innovative, waste-conscious design to its highly effective, delightfully scented performance, every single aspect has been meticulously considered to elevate a daily necessity into a conscious ritual.