HIGHLIGHTING the brand’s playful spirit, the house of Fendi unveils a installation in China. Featuring a panda encased in a glass box, the character is aptly named Fendidi, meaning Fendi’s little brother in Chinese. Designed in collaboration with Chinese artist Oscar Wang, the Fendidi installation stands at the entrance of Shamao Street at the Chengdu International Finance Square.
The Fendidi installation stands at the Chengdu International Finance Square
The brand’s double FF monogram pattern is instantly recognisable, patterned across the panda, Fendidi also sports the cross-body Men’s Baguette bag. To accompany the installation, Fendi created a short video featuring Fendidi and his panda friends.
The Fendidi panda features the brand’s classic FF monogram print
Watch the full video below:
by Mirabella Shahidullah
Fendidi will be on view until July 28 at the entrance of Shamao Street in Chengdu International finance Square.