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Bulgari announces Alessandro Gassmann as newest men’s ambassador


THE MULTI-hyphenate actor-director-screenwriter Alessandro Gassmann has evidently bolstered his roster of accomplishments adding Bulgari ambassador to a seemingly never-ending resume. 

Known for his roles in the likes of Quiet Chaos, The Stolen Caravaggio and The Turkish Bath, the multi-faceted star has since leant his charismatic demeanour and instantly recognisable face to the Italian haute horologists, as an ambassador for their Men’s watches – a match made in heaven. 

Alessandro Gassmann for Bulgari Alessandro Gassmann for Bulgari

As a climate activist, Grossman’s own ethos aligns with the developing one if Bulgari, who are continuing to explore sustainable innovations: “He is a charismatic actor whose sensitivity to environmental issues means he perfectly embodies the sense of responsibility cherished by the Maison,” mentioned Jean-Christophe Babin, CEO Bulgari Group.

In reflection of the exciting new partnership, Gassmann said: “I am very proud to be joining the Bulgari world…In the same way as time on stage is a key element for an actor in helping to create the emotions to be conveyed to the audience, for Bulgari the creation of these timepieces means conveying unparalleled craftsmanship, perfectly blending the Italian soul with rigorous Swiss discipline.”

by Ben Sanderson 

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