USHERING in the Christmas season, Tiffany & Co. presents a campaign that feels like a love letter, not only to romance but to every form of devotion that shapes our lives.
Debuted earlier this week, the campaign titled Love Is a Gift is the latest chapter starring the ever-enigmatic Anya Taylor-Joy, who embodies the quiet magic and cinematic elegance the house has become known for. It is holiday storytelling elevated, intimate, poetic and glowing at the edges.
Anya Taylor-Joy for Tiffany & Co’s Christmas 2025 Campaign
Captured in Los Angeles, the campaign pairs a dreamlike film by Jonas Lindstroem with Carlijn Jacobs’ striking stills. The result is a world suspended between reality and fantasy, where Tiffany Blue glimmers like winter light and emotion becomes the season’s true sparkle.
Anya begins her journey in New York, Tiffany’s beating heart, before travelling to London, Tokyo and back once more. In each city, she witnesses love exchanged in its purest forms: a shared glance, a familiar embrace, the thrill of gifting something timeless.
Anya Taylor-Joy for Tiffany & Co’s Christmas 2025 Campaign
Anya Taylor-Joy for Tiffany & Co’s Christmas 2025 Campaign
Threads of craft and heritage weave through her wardrobe. Iconic collections including HardWear, Lock, T and Knot adorn her like modern armour. Then, a new chapter unfolds as designs from Bird on a Rock shimmer while she unfurls a sweeping ribbon, a satin path guiding her through celebrations and quiet moments alike.
Anya Taylor-Joy for Tiffany & Co’s Christmas 2025 Campaign
The short and meaningful campaign highlights Tiffany’s exquisite craftsmanship, with necklaces that capture both elegance and modernity. Each piece, from the bold Lock and T designs to the delicate HardWear chains, is meticulously crafted to celebrate individuality and lasting beauty.
by Ellis Dowle