THE LATEST collection debuted by the Italian sneaker brand Hogan features a bright and youthful array of products, that centres functionality and luxury style with a so-called “no frills” approach.
As a continuation of the recently launched #GENH campaign, the spring-summer 2023 collection intends to be vibrant and practical, harnessing an energetic youthfulness in a way that is inclusive, rather than exclusive.
With this in mind, brand favourites and icons have been reimagined in a series of intriguing fabrics, as stonewashed denim, jelly mesh, leather and linen merge to create the perfect textured base for your summer wardrobe. The season likewise marks the arrival of a new design, the H360 Basketball inspired low and hi top sneakers, embracing the brand’s philosophy, “from tradition but with foresight.”
Not only providing a confection of goods for sneaker-heads around the world, the footwear collection will be accompanied by a line of statement accessories, from the practically enlarged Hogan H Bags, to woven top handles with floral embroidery. Though the collection itself champions a more simplistic approach to design, the details and craftsmanship are faultless, and it seems the perfect continuation of the new genderless #GENH initiative.
by Ben Sanderson