THREE powerhouse women come together for Stella McCartney’s latest project, united by one of Stella’s lifelong loves: horses.
Conceived by Stella, directed by Gia Coppola and starring Kylie Jenner, the film is an ode to the power, sensitivity and freedom of the horse. Horses are part of Stella McCartney’s foundations: a lifelong connection rooted in Stella’s childhood, her family and her belief that fashion must recognise humanity as part of nature, rather than separate from it.
Kylie Jenner for Stella McCartney Winter 2026
Across collections, campaigns, shows and imagery, the horse has become a recurring motif within the brand’s visual language, disrupting conventional narratives by bringing animals and the natural world into spaces where they are typically absent.
From archival collections and Stella’s earliest campaigns to the highly regarded Winter 2023 campaign and celebrated Winter 2026 runway presentation, the British brand has consistently spotlighted the trust, sensitivity and extraordinary power of the human–equine relationship.
For Winter 2026, Stella McCartney’s content series continues this narrative. Kylie Jenner is captured fully immersed in water alongside a trained horse, highlighting the relationship between humans, animals and nature. The imagery places coexistence, rather than control, at its centre, honouring the care, patience and mutual respect that working with these animals requires.
Kylie Jenner for Stella McCartney Winter 2026
Behind-the-scenes content showcases exclusive charms debuted on the Winter 2026 runway, available to shop from the brand in December, and continues Stella’s partnership with My Little Pony. The creative will also spotlight the new Appaloosa bag, inspired by the strength and spirit of Linda McCartney’s treasured stallion, Lucky Spot.
Through its Winter 2026 messaging, Stella McCartney is raising awareness of the vulnerability of America’s wild horses, continuing the house’s longstanding advocacy for the protection, dignity and freedom of animals. A donation will also be made to support equine welfare charities around the world.
Kylie Jenner for Stella McCartney Winter 2026
‘Stella women’ embody the dichotomies of fashion and responsibility, glamour and integrity. The casting for this Icon Series reflects a distinctly Stella juxtaposition: Kylie – an icon of contemporary femininity and unapologetic glamour – is taken beyond the expected and immersed in the raw beauty of the natural world, celebrating the unique space our brand occupies. This is not about using animals as spectacle or as a seasonal marketing device; it is a continuation of a belief the house has championed since day one: that empathy for animals, innovation and desirability can coexist. Stella McCartney is proof of that.
by Chidozie Obasi