ATHLETIC brand Nike has launched three new active collections for its sub-brand Nike Swim. The collections Explore, Icon, and Victory each focus on a different style, representing diverse personalities and activities. Each swimwear customer can find a piece that will fit their vibe, from trendsetters to adventurers and focusing on inclusion and equality within the clothing.
Nike Swim Explore collection
The Explore line was created for customers that need a blend between fashion and functionality. These swimwear pieces can adjust to new surroundings, from the water to the beach or trail, but also leave its wearer looking fun and sporty. This collections combines classic blacks, whites, and greys with colourful patterns.
Nike Swim Icon collection
For the more fashion-oriented Nike Swim customer, the brand has launched the Icon collection, which is aimed towards the younger and edgier Nike clientele. This line was designed around re-working some of Nike Swim’s iconic styles, showcasing pieces such as a 3 in 1 bikini or colourful retro patterns.
Nike Swim Victory collection
With the mission to inspire more women to get into water sports, Nike Swim designed the Victory line, providing swimwear options for women from modest communities, such as a Swim-friendly hijab or long sleeved swimming tops.
by Julie Heinisch
The different collections are available on Nike Swim