OPENING in Edinburgh from the 9-30 March 2024, Chanel is hosting an exclusive temporary beauty pop-up to celebrate the launch of Rouge Allure Velvet Nuit Blanche.
Taking place in a city close to Gabrielle Chanel’s heart, her bond with Scotland has been intrinsically linked with her aesthetic and personal life.
Margot Robbie for Chanel
In honour of the brand’s new product, this limited-edition luminous matte lipstick will be available in eight shades – one to symbolise each hour of the night. Created for the night-owl, the hues of red break away from conventional everyday formality and burst into bright, head-turning shades for that unforgettable look.
Margot Robbie for Chanel
Fronted by actress and friend of the House Margot Robbie, the campaign is a masterclass in cinematic beauty. Taking centre stage at the pop-up, the first stop allows visitors to immerse themselves in the film and then play with an interactive clock to uncover their perfect shade.
No.8 Charlotte Street; designed by Robert Adam
In the backstage area, you can not only discover the Rouge Allure Velvet Nuit Blanche but also the other components to finish the look, from mascara and eyeshadows to blush and concealer. Adding another element of exclusivity to this pop-up, Chanel are also offering their School of Makeup masterclasses, available to pre-book to learn how to get Margot’s look.
by Imogen Clark
Opening 9 March 2024.
No 8 Charlotte Square, Edinburgh, EH2 4DR