LONDON’s ultimate cool girl brand is back for another season of edgy looks with a feminine appeal. For SS18 Ashley Williams brought clashing prints and patterns in bold hues to this 90s beach club runway.
The show began with show-stopping animal prints that felt like they’d stepped straight out of the 1990s and onto our must-have list for next season. The dressesfelt classically feminine with their nipped in waists, but with accents of boxy cut jackets and louche fit trousers to balance the collection.
By the time the show was coming to a close, the beachy vibes came front and centre with nature positive swimwear, graphic bike shorts and resort wear hats. It’s the balance of rock n’ roll femininity Williams fans are sure to go mad for.
by Anna Coughlan