THE British Fashion Council have announced the provisional schedule for September 2020’s London Fashion Week: a gender neutral hybrid of both digital and physical events. This way, LFW’s showcase of more than 80 designers will adhere to the government’s social distancing guidelines, and continue last fashion week’s inclusive utilisation of digital platforms.
Bora Aksu by Jessica Mahaffey, image courtesy of BFC
The presentations will run between September 17 and 22, with digital activation online. The platform is accessible to all: industry insiders and fashion fans alike, and will offer a spectrum of multi-media content produced by LFW’s participants. This will be a brave, hybrid LFW, emblematic of the rapid developments in a society affected by Covid-19, and in the fashion industry itself.
Feng Chen Wang by Jessica Mahaffey, image courtesy of BFC
Charlotte Knowles by Charlie Kwai, image courtesy of BFC
by Connie de Pelet
View the full schedule here