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Taylor Russell announced as new Global Ambassador for Loewe


THE BONES and All star Taylor Russell has certainly been making waves on social media in the last few months. From devoted fan-cams on Tik Tok to adoring reshares of her red carpets outfits on Instagram, fashion’s newest it-girl is leaving her mark on the industry following her appointment as global brand ambassador for Jonathan Anderson’s Loewe.

It was a moment which had us all fixated – Taylor Russell opening the Loewe SS23 show in a black velvet gown with boxy panniers and strappy heels sprouting red anthuriums. Perhaps on reflection we should have seen this partnership coming, but nevertheless it is a perfect fit.

Taylor Russell for LoeweTaylor Russell for Loewe

“I am honored to join the LOEWE family as their first US-based Global Ambassador. Jonathan has been at the forefront of creativity in fashion, with such a distinct vision and voice,” mentioned Russell in reflection of her ambassadorship. It has since been announced by the house that Russell will become the face of the upcoming summer pre-collection campaign following on perfectly from her appearance at the show. 

“I first met Taylor through a very dear friend of ours, Luca Guadagnino. I’ve never been so inspired by someone—it was the start of a very special friendship,” talks Anderson in reflection of their growing partnership. 

by Ben Sanderson

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