PFW SS25: McQueen

Imogen Clark
Fashion, Fashion Shows, Feature
THERE is this phrase that likes to get thrown around: "trust the process". And after Seán McGirr's controversial debut collection for McQueen earlier this year, this is exactly how everyone approached his soph...

PFW SS25: Loewe

Imogen Clark
Fashion, Fashion Shows, Feature
"RADICAL reduction" is what Jonathan Anderson coined when he pondered the outcome of stripping things back. For Loewe's spring-summer 2025 collection, he explored the concept of commanding attention through no...

PFW SS25: Chloé

Imogen Clark
Fashion, Fashion Shows, Feature
WHAT'S distinct about Chloé is that her world doesn't fluctuate - or put better by the brand's creative director, Chemena Kamali: "it is an eternal state of mind guided by instinct and optimism". The Chloé...

PFW SS25: Dior

Imogen Clark
Fashion, Fashion Shows, Feature
ITS BEEN eight years since Maria Grazia Chiuri's debut collection for Dior. Ever since then, she has been on a journey of tying strong women from past and present to the longstanding legacy of the House, bring...