LOUIS Vuitton unveils its Spring/ Summer 2026 Formalwear campaign with acclaimed English footballer Jude Bellingham taking the spotlight.
A friend of the House, the athlete brings a sharp sense of dandyism and effortless individuality to the collection, perfectly capturing the essence of the modern Louis Vuitton man. Elegant, ambitious, and entirely himself, he reflects the evolving spirit of masculine style.
Jude Bellingham for LV Formalwear
Jude Bellingham for LV Formalwear
Captured in a series of stills, Bellingham wears superfine-crafted tailoring that moves seamlessly from classic businesswear to refined evening attire. Each look showcases the House’s dedication to craftsmanship and detail, aligning with Pharrell Williams’ vision of menswear as a space for bold personal expression.
Accessories from the newly reimagined LV Aerogram line add a layer of quiet sophistication. Key pieces such as the Boarding Messenger, Duo Pouch, and Keepall 50 are crafted in waxy grained calf leather with matte tonal hardware and precise topstitching. These designs blend practicality and elegance, suited to every aspect of the modern gentleman’s routine, whether for business, travel, or special occasions.
Jude Bellingham for LV Formalwear
Jude Bellingham for LV Formalwear
This season, the formalwear collection introduces new tones, including a rich marine blue patina, alongside reworked classic silhouettes. The result is a curated wardrobe of contemporary essentials designed to reflect a life in motion while maintaining timeless appeal.
The full collection will be available in Louis Vuitton stores worldwide beginning 28 August 2025.
by Ellis Dowle