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COS showcases timeless authenticity in the AW23 seasonal campaign


LONDON-BASED fashion brand, COS, releases its autumn-winter 2023 campaign featuring a wide array of era-defining talents. Shot by Daniel Jackson, the campaign stars Kelela, Curtis Harding, Will Poulter and Havana Rose Liu alongside models such as América Gonzáles, Vika Evseeva, Dara Gueye, Taemin Park and Selena Forrest.

The shoot, taking place in a studio setting, radiates a timeless authenticity. The models pose confidently in pieces from the latest offering – perfectly showcasing the empowering, functionality of the collection.

The brand, known for its emphasis on durability and contemporary classics, demonstrates its unfaltering versatility with the campaign. Formal, structural pieces contrast more casual, subversive silhouettes. Adaptable, oversized coats are styled alongside more lightweight layering pieces – an exemplary example of the brand’s stylistic approach.

COS, maintaining its focus on innovation, aims to reinterpret classic tailoring techniques with refined hemlines meeting their disjointed, raw-edged counterparts.

Moreover, accessories shine in the latest images – puff-quilt leather bags juxtapose more delicate, soft embroidery finishes to demonstrate the brand’s dexterity.

With COS aiming to have all products designed for circularity by 2025, the campaign reinforces the brand’s sustainable, bold craftsmanship.

by Sophie Richardson

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