REN Skincare launch new Everhydrate range

IF YOU’RE looking for skincare that respects your body and values, REN is your first port of call. Real results aren’t defined by age, gender, skin type or tone. Skincare should work for everyone, including our planet. The formulas are based on choosing clean bio-actives that work in balance with your skin to deliver proven results formulated to limit irritation.

The Everhydrate duo is formulated with a 360-degree approach to skincare. The new star duos of the range are the algae-activated Marine Moisture-Restore Serum and Marine Moisture-Replenish Cream. The two work in synergy with skin to deliver a clinically proven increase in deep skin hydration and moisture retention for up to 72 hours. 

The formula contains a rejuvenating algae-activated complex of vitamins, minerals, and antioxidants, clinically proven to deliver up to 48-hour defence from dehydration and help repair the skin barrier.

REN’s latest Everyhydrate range was launched with a campaign led by fashion and celebrity photographer Simon Emmett. Shot over two days in his London studio, Emmett and REN’s Global Creative Director, Emma-Louise Gordon created an immersive underwater experience–inspired by the beauty of the marine bioactives in Everhydrate’s unique formulation.

“I wanted this campaign to show that Everhydrate does more than scratch the surface–it goes deeper and gets results. The benefits of the products were visually communicated with the submergence of the model in water and enhanced with showcasing the bioactive ingredients themselves,” said Gordon in a recent statement. 

Formulated to hydrate from within and shot to impress on the outside, REN’s latest skincare launch is set to revolutionise how we approach skincare. 

by Adina Ilie 

REN Everhydrate will be available in Space NK and on rencosmetics.com from the 30th of March; to be launched nationally on the 13th of April.