LUXURY skincare and high-performance motorsport are proving to be a perfect match, as ELEMIS brings its treatments to the track at Silverstone.
The British brand will be launching its first-ever pop-up spa at the British Grand Prix this weekend, bringing calm, care and collagen to the heart of the action.
ELEMIS x Aston Martin Aramco Formula One Team
Located inside the paddock at The Pop-Up Hotel at Silverstone, the ELEMIS Skin Spa will offer racegoers a moment to reset, and the space features innovative tech, such as the expert skin analysis using HD diagnostic technology, express face and hand treatments, and a curated retail edit including the brand’s Pro-Collagen heroes and its exclusive ELEMIS x Aston Martin Aramco Formula One Team skincare collection.
On the Pit Stop treatment menu expect CryoGlobe facials and fast-track hydration fixes that have been designed for visible results in under 10 minutes, and capture the glowing skin in their dedicated photo booth.
ELEMIS at Silverstone
This launch also marks the beginning of the ELEMIS Skin Spa Roadshow, which will take the pop-up experience across the UK and Ireland throughout the year. Coinciding with this is the announcement of Jessica Hawkins, Aston Martin Aramco Head of F1 Academy and Driver Ambassador, as ELEMIS’s new brand ambassador.
A long-time advocate for women in motorsport, Hawkins has played an active role in the partnership since it began, and this week joined the brand for a panel discussion on women in motoring and wellness.
“I’m proud to work with a group who care so passionately about empowering communities – both within the world of beauty, and now within the world of motorsport,” Hawkins said. “Becoming a brand ambassador for ELEMIS seemed like a natural evolution of our partnership as a team.”
Jessica Hawkins for ELEMIS
Jessica Hawkins for ELEMIS
Sean Harrington, CEO and Co-Founder of ELEMIS, added, “Jessica’s fearless pursuit of progress in motorsport mirrors our own commitment to challenging the status quo and driving positive change. Her passion, resilience, and advocacy for greater inclusivity make her a natural partner for ELEMIS.”
As F1’s female fanbase continues to grow, and with the Netflix hit F1 Academy drawing even more eyes to the sport, the ELEMIS partnership is only set to strengthen.
by Felicity Carter
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