MFW AW25: Sportmax
The label blends soft sensuality and sculptural forms for AW25, building its foundations through intellectualism and staples for the everyday.
OVER THE past few years, Sportmax has nailed down its fus...
MFW SS25: Sportmax
Returning to form, subtlety sells and projects an uptown, sexy kind of drive for Sportmax's spring-summer 2025 collection.Â
Sportmax has been honing a continuum for several seasons now. Shifting toward an “...
MFW AW24: Sportmax
NO YOU'RE not dreaming - the red lights of Sportmax's autumn-winter 2024 runway marks the suspended reality of a 1980s landscape, or otherwise known, Camera Obscura, the brand's latest collection.
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Sportmax launches Pre-Fall 2023 collection
TITLED The Classism, the pre-fall 2023 by Sportmax is a celebration of minimalism and timelessness, presented in a perfect blend of utilitarian and intimate aesthetics that come together to create a fresh and e...
MFW SS21: Sportmax
THIS season, Sportmax presented a collection that was both romantic and futuristic: sleek tailoring in fine or sheer fabrics and neutral tones cut with an acidic lime green.
Models were windswept: strands of...
AW19 MFW: Sportmax
PREPARE to become infatuated with equestrian-wear. Reinventing femininity for the future, Sportmax showcases its AW19 collection at MFW. Understated, minimalist, and ultra-refined, the collection embodies  the ...