THE FANTASTIC initiative has arrived for its sixth consecutive year on London’s Carnaby street, the only place in the centre of the capitol where you can shop endlessly, leave with nothing, but give everything to those who need it most.
Though the festive season represents and indulgent period of escapism for many, it has never been so vital to show compassion for those less fortunate where possible. With over 100 million people estimated to be displaced all over the globe, the Choose Love pop up lends a helping hand with its offering of life-saving supples, from hot food to emergency housing and more all able to purchase in person.
Inside the Choose Love pop up store – Carnaby Street
Buy from yourself, or in the name of a loved one for a gift like no other. With an estimated 20% of gifts heading to landfill according to the Uk Gift Card & Voucher Association, gifting from Choose Love not only helps refugees from conflict-torn countries like Afghanistan, Syria, Ukraine and more, but also aids in the combat of mass consumerism leading to an exponential amount of waste post-Christmas.
The inspiring store is open now until 24th December, and will be hosting a series of exciting events all season long.
by Ben Sanderson