LoubiFamily brings all things fun to the iconic Harrods Knightsbridge this season

UNVEILING AN exciting seasonal arrival to Harrods,  Christian Louboutin’s LoubiFamily is welcomed for the first time with its own dedicated space in the UK.

Made for the entire family, this collection will bring a bright and vibrant addition to one of London’s most iconic stores, and a sense of nostalgia, evoking childhood memories to eager shoppers. Paving the way for future children and pet inclusive collections, Harrods is the perfect way to introduce this new chapter into the Maison’s history.

LoubiFamily by Christian Louboutin arrives at Harrods, KnightsbridgeLoubiFamily by Christian Louboutin arrives at Harrods, Knightsbridge

LoubiFamily holds a unique position in the House’s previous collections as dedicated, playful pieces are made for each member of the family. Gone are the days of 13 going on 30, as this season encourages age-appropriate styles that match across the board – a real treat for the whole tribe to adorn this Christmas.

The glow of colour and saturation that flows through these designs are key, and the adorable comic book superhero characters- Superloubi, Wonderloubi, and Pilou the Lemur, become central to the idea of inclusivity. All of which were created by Christian Louboutin as an ode to his imagination and love for the world of adventure.

LoubiFamily by Christian Louboutin arrives at Harrods, KnightsbridgeLoubiFamily by Christian Louboutin arrives at Harrods, Knightsbridge

“The idea for LoubiFamily was born during lockdown. For the first time in a long time, I got the chance to spend several months in the same place with my closest friends, my daughters and our dog. I wanted to explore the idea of adulthood for children and childhood for adults, transposing fabrics and colours and playing with details.” Christian Louboutin

LoubiFamily by Christian LouboutinLoubiFamily by Christian Louboutin

LoubiFamily can be found on the fourth floor and is guaranteed to display a one-of-a-kind universe that encourages all things entertainment, in what otherwise can be seen a gloomy season. Set to catch the eyes of passers-by with its bold primary colours, eccentric furniture and geometric shapes, the showcase is definitely not one to miss this winter.

by Alicia Tomkinson

You can find the LoubiFamily collection online here.