IN a celebration of queer culture, following the tremendous parades of Pride month, JordanLuca announce their creation of a charity t-shirt in honour.
JordanLuca Charity T-shirt for AKT Campaign
The tee will include a printed back design of many of London’s most iconic and cultural landmarks, as an alternative guide to life in the big city by encouraging engagement to explore London, from the East to the West, without just seeing the stereotypical tourist attractions.
JordanLuca Charity T-shirt for AKT (front)
All profits from the sales of the t-shirt will be donated to AKT – The Albert Kennedy Trust, in support of young people in the UK’s LGBTQ+ community. Specifically reaching out to those who are facing or experiencing homelessness or living in a hostile environment.
JordanLuca Charity T-shirt for AKT (back)
AKT was founded back in 1989 in Greater Manchester, before expanding to London in 1995, then the northeast in 2013. The voluntary organisation, founded by Cath Hall has succeeded in many great victories over the years, such as winning the Stonewall Equality Award in 1996 and opening Purple Door, the UK’s first emergency safe house for LGBTQ+ young people in 2012, to name a few.
With this collaboration, the proud and sadly necessary work of the charity can be awarded yet again with this great wave of appreciation.
by Alicia Tomkinson
The Explore London t-shirt is available to buy here £80.