New York to London – Theory opens new flagship store on Regent Street

NEW YORK-based clothing store Theory is opening its new flagship store on London’s Regent Street. For the first time , Theory and UNIQLO will share the same space in the United Kingdom as customers can walk from one store into the other.THEORY-Regent street flagship

Theory flagship Regent Street

Theory’s London flagship will feature the brand’s top sellers, signatures styles and beloved fabric while also offering the latest seasonal collections. Customers can discover Theory’s key New York City aesthetic as well as urban essentials while browsing this Regent Street location.

The flagship will also include Theory’s consciously made fabrics – Good Wool, Good Linen and Good Cotton.

by Julie Heinisch

Theory’s flagship is at 103-113 Regent Street W1 and is open from Monday to Saturday (10am-9pm) and Sunday (12pm-6pm).