Maison Tahité’s gourmand fragrances launch at Liberty London

DESPITE being a relatively new fragrance brand, Maison Tahité – Officine Creative Profumi has truly taken the olfactory industry by storm. Now, in light of its success, the brand – founded by Roberto Drago and Daniela Caon – has just announced that it will be launching at Liberty.

Maison Tahité Carnal Cacao

Named after the Vanilla Tahitensis species of orchid, Maison Tahité pays homage to the gourmand note while also placing sustainability at the forefront of all its practices.

With packaging made of recycled cardboard, vegetable glue, and paper made from almond shells, the brand is considered a pioneering trailblazer regarding environmentally ethical practices.

Speaking on the launch, Roberto Drago said: “We loved the idea of working on gourmand notes and felt there was a gap in the market: there wasn’t a brand that explored only gourmand notes. Some brands have fragrances with these ingredients, but no one has dedicated a full brand to it, so we did it.”

Maison Tahité Velvet Coffee

Currently, there are three collections, which each celebrate a specific gourmand note – vanilla, cacao and coffee. Expertly crafted by renowned perfumes Paul Guerlain, Marie Duchene and David Maruitte, each fragrance arrives in a delicate amber bottle.

With each purchase, customers can also find a plantable card in the perfume’s box, which further highlights the brand’s focus on making the planet a better place.

Combining care, expertise and craftsmanship, the fragrances are certain to captivate the senses. A 100ml bottle of a fragrance costs £90 and the collections are now exclusively available at Liberty.

by Sophie Richardson