CREATIVE directors at Helmut Lang, Mark Thomas and Thomas Cawson, prove that unconventional minimalism is still at the core of the brand for the SS20 season at New York Fashion Week. Maintaining the brand’s dec...
HELMUT Lang once said, “I don’t think that I’m the one that invented glamour at all.” He was right. In fact, Lang always wanted to break away from opulent extravagance in fashion. Creating clothes for those mor...