MFW AW25: Gucci
In a shift, the Italian House spent seasons trying to hone in on a distinct vision of its codes. Few years in, offerings felt tasteful—pairing retro minimalism with a (somewhat) boudoir, cohesive edge.
MIL...
Italian actor Pietro Castellitto stars in Gucci’s latest campaign
GUCCI continues its timeless journey with the Horsebit 1953 loafer, an emblem of the House's heritage, through a new campaign conceived by Creative Director Sabato De Sarno.
At the heart of this chapter is...
“We will always have London”: Nan Goldin captures the capital for Gucci’s Cruise campaign
GUCCI's new campaign, “We Will Always Have London,” curated by creative director Sabato De Sarno draws our attentuion to the Gucci Blondie bag and the Cruise 2025 collection.
The campaign, photographed by ...
MFW SS25: Gucci
Engaging with tradition and irreverence, Sabato De Sarno leads his spring-summer outing away from all manner of fuss—grounding it in reality.
Anyone who thinks Sabato De Sarno delivers much of the same as ...
Sabato De Sarno points to intimacy and sensuality for Gucci’s Fall 2024 campaign
In an intimate setting where elements work in enhancing the conversation between personalities and clothes, the luxury house celebrates the gestures, looks and expressions of its protagonists.
GUCCI's Fall ...
Gucci hits the courts with Gucci Tennis capsule
JUST IN time for tennis season, Gucci is introducing the Gucci Tennis capsule. Designed from archival pieces from the 1970s, the Italian House is bringing its allure to the courts with a modern twist on tradit...
MFWM SS25: Gucci
True to form, Sabato De Sarno’s Spring 2025 offering leans into a shifting, freeing view of masculinity.
THOUGH Gucci sells globally in cities and suburbs alike, the best part of Sabato De Sarno’s Spring 2...
Gucci explores identity and expression with its AW24 campaign
PLACING an emphasis on freedom and identity, Gucci has just unveiled its autumn-winter 2024 men’s campaign by Sabato De Sarno. The latest imagery – captured by the legendary David Sims – pays homage to the bre...
Gucci returns to London for Cruise 2025 show
"WE'LL ALWAYS have London" reads the first line of Gucci's Cruise 2025 show notes. It's the city where it all began and it's the chosen place for Sabato De Sarno to unveil the third iteration of his vision for...
Gucci brings us an Italian Summer with Gucci Lido capsule
EDGING closer to the warmer months, Gucci unveils a summer capsule inspired by coastal living on the shores of Italy. Brought to life by creative director Sabato De Sarno, the collection glides from swimwear a...
Gucci announce London’s Tate Modern to host Cruise 2025 show
GUCCI has unveiled London's Tate Modern as the location in which they will host their Gucci Cruise 2025 fashion show.
The Tate Modern is a creative hub alongside the Thames River, surrounded by scenic views...
MFW AW24: Gucci
THE PRESSURE for Sabato De Sarno's sophomore collection for Gucci was high. After unveiling his debut collection last September, it was swiftly followed by a menswear one that mirrored, the question that was a...
Daria Werbowy returns for Gucci’s Allegoria High Jewellery campaign
DARIA Werbowy, the Canadian-Ukranian model who dominated the catwalks of the 1990s and early 2000s, continues her slow return to the limelight in Gucci's latest High Jewellery collection, Gucci Allegoria.
...
MFW AW24: Gucci
AFTER Sabato De Sarno's debut last September, the over-eclectic aesthetic of Gucci was a staple of the past and a new, more refined era was clearly upon us.
Now, embarking on his first menswear collection ...
Gucci celebrates authenticity with its SS24 Ancora campaign
PAYING homage to the art of fashion photography, Gucci has unveiled its Gucci Ancora campaign.
Celebrating individuality, timelessness and expression, the latest campaign honours creative director Sabato De...
Kendall Jenner and Bad Bunny are the new faces of Gucci Valigeria
KENDALL Jenner and Bad Bunny's relationship has been the talk of the town for a while and recently they were shot together in Gucci's latest campaign as the new faces of Gucci Valigeria.
The setting takes p...
MFW SS24: Gucci
WHEN the fairly unknown Sabato De Sarno took over the helm of Gucci earlier this year, the question of what's next circulated everywhere.
The answer began a few weeks ago as social media posts were deleted...